I’m seriously creative, playfully sassy…and a little bit sweary!
Hi, I’m Helen Gent
I don’t muck about with words. I’m serious about creating kick-ass content to get your marketing messages across. But when it comes to expressing brand personality, I really don’t think we have to be po-faced about things. As for the swearing – I get excited, it happens.
If you’re OK with that, here’s more about me. I always wanted to be a writer so I toodled off to college to get a diploma in periodical journalism. Then I launched myself into a 30-year career as a freelance writer and editor working for the likes of Red, Marie Claire, The Guardian, The Sunday Telegraph, Woman & Home, Elle and a whole host of digital titles.
Along the way I picked up commercial copywriting gigs – compiling a style guide for a High Street retail giant, website words for a well-known gaming company, brochure and digital content for a travel titan. And – boom! – before I knew it I was creating all kinds of content for all sorts of businesses.
In my spare time I go abseiling with llamas. Oh, alright, I don’t. I dabble in sketch writing, have co-written a play and am currently working on a novel. F*** it – I just can’t leave those words alone!
‘Helen has an uncanny ability for translating ordinary words into fresh and contemporary content.’
Yasmin Ali, Beadeze